Aplicación de un modelo administrativo para un ecosistema integral de bienestar, salud y tecnología para mascotas

Abstract

El presente proyecto de titulación tiene como finalidad diseñar un modelo administrativo para Paw District Wellness Club, un ecosistema integral de bienestar, salud, movilidad y monitoreo tecnológico para mascotas, dirigido a propietarios residentes en sectores urbanos de nivel socioeconómico medio-alto y alto de la ciudad de Quito, particularmente en Cumbayá, Iñaquito, González Suárez y Tumbaco...This degree project aims to design an administrative model for Paw District Wellness Club, a business proposal focused on creating an integrated ecosystem of pet wellness, health, mobility, and technological monitoring services in the city of Quito, Ecuador. The initiative emerges in response to the growing humanization of pets, a social trend that has transformed the relationship between people and their companion animals, increasing the demand for specialized services that ensure their safety, well-being, and quality of life...